A new horizon in Jimbaran. Experience Local Culture & Arts through astonishing Sea House setting and exceptional foods & entertainment
Before partnering with us, Locca Sea House struggled with major brand and digital issues:
No clear brand identity
No campaign messaging
No digital structure or strategy
An outdated website with limited information
Misleading brand concept that confused customers
No strong awareness presence in the Jimbaran market
Locca had potential — but no clarity around who they were, what they offered, or why people should visit.
We transformed Locca’s digital foundation and repositioned them with a fresh identity designed to differentiate them in Jimbaran’s competitive hospitality scene.
1. Brand Identity Reconstruction
We started by defining Locca’s essence:
A scenic seaside destination combining sunset, sea, music, and community energy.
To express that identity, we created two strong brand taglines:
“Jimbaran’s Most Beautiful Hidden Gem”
Communicates exclusivity, uniqueness, and discovery.
“Connect the Sun and Music”
Defines Locca’s soul — a place where sunsets meet sound, people, and good vibes.
These two lines became the anchor of all campaigns and digital assets.
2. New Website Built for Clarity & Experience
Locca’s old website lacked content, visuals, and clear positioning.
We rebuilt a complete website with:
Rich information
Beautiful imagery
Clear concept explanation
Event sections
Menu highlights
Location and reservation flow
This gave the audience a real understanding of what Locca is — and why they should visit.
3. Awareness-Driven Campaign Strategy
Because Locca’s first priority was brand awareness, we created a campaign focused on reach and visibility across Meta and Google.
Primary metrics: Impressions & Exposure
4. Events Support: Social Media + Ads
Whenever Locca hosted events, we handled:
Social media campaign plan
Event-focused content
Meta Ads targeting event-goers
Awareness + attendance push
Locca’s brand quickly gained recognition as a must-visit Jimbaran destination.
Now, Locca finally has a strong identity and consistent digital foundation.
From unclear identity and weak digital presence, to a powerful brand with clear messaging, strong awareness, and profitable campaigns.